Equa Blog - News, Views and Ethical Styling...

Thursday 17 December 2009

Forthcoming sale sneak preview!

Snowflakes have been floating down past our shop window this week! We’re feeling all whimsical – and warm (given that we’re inside). We just couldn’t wait to share with you the desirable items that we’re celebrating and already planning to put on sale in the New Year. Hurray.


First up is the knockout Magic Sweater Dress by style conscious Dutch brand Kuyichi. This slinky little knit number is created with a wonderful blend of cotton, viscose and luxurious angora.

In a wildly dazzling electric blue, it hugs the body in all the right places, giving you sexy curves, and is perfect for Winter layering – whether with tights or skinny jeans. It’s a firm favourite with our sale assistant Marta - in fact she put top it of her Christmas wish list this year!

Its V neck combines a flattering ribbed centre that reaches down to a deep ribbed hem. This ribbing also carries along the elbows through to the wrists, creating form as well as detail.

Usually costing £85, Marta will be delighted it’s on sale for £59!


Another figure friendly dress we can’t take our eyes off this season is the Edun Homonid dress. Good on Ali Hewson and her team! It has got a gorgeous, suggestive high round neckline with its edgy slash detail crafting such style that there’s no need for a necklace this time. It also provides a keyhole button at the back.

Classical with its long sleeves, it is made with 100% organic cotton jersey in a blue/grey colour that reaches down to the knees. It can be worn in many ways, from its original proud and effortless appearance, to being accessorised up with a wrap belt and killer heels, or even paired with a smart tailored jacket for some office chic. The price has been cut from £159 to a well-worth-treating-yourself price of £97.

We were talking today about how you can’t really go sale shopping without purchasing a stable pair of jeans to wear through the seasons. You can’t, can you?


We’ve got style substance - in the dark indigo and yellow top stitching variety - with Kuyichi Lil Jeans. I really like these as they are youthful and slim fitting, and able to show off a lady’s legs. They are a harmonious design for women with slender frames, and they can work in a seamless combination with a feminine smock blouse (such as the Alchemist silk blouse) or with tunic. The jeans not only look good but they are incredibly comfortable -with organic cotton denim softness that has been combined with 2% elasthane . They also offer practicality with five pockets and an extra internal hip pocket. At £68 instead of the usual £95, we hope you’ll enjoy!


If you’ve been waiting to get your hands on an ideal bag with plenty of room and zipped pockets for all your on-the-go gadgetry, then look no further than the Jorja Vegan Handbag by Matt & Nat. Each fairly traded handbag is lined with faux suede made from 18 recycled plastic bottles! This classic style bag - a cognac brown colour with antique brass hardware detailing and tone on tone stitching - is lifted into time with its contemporary glossy edge. Other features include a magnetic snap closure and an external zip pocket suitable for reaching any travelling essentials quickly. Usually the bag is £165 but it’s going to be on sale for a scintillating £115.

There are plenty of other items on offer including shoes and sexy lingerie! So watch this space for us to say the sale’s now open! The great news is that if you don’t feel like going out into the bitter cold Winter streets yourself, you can enjoy the sale just as much from our online boutique.

Gorgeous garments and accessories, also included in the sale:
Empire Line Dress by Annie Greenabelle
Price: £57 Sale Price: £45

Hendrix Ankle Boot by Beyond Skin
Price: £160, Sale Price: £112

Violet Haze Chemise by Enamore
Price: £89, Sale Price: £58

Doll Quilt Shoe by Terra Plana
Price: £120, Sale Price: £84


Equa's January sale - get seeking!

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